On the iOS app:
3. Tap Change Device Icon, as seen above right.
4. Select the device whose icon you want to change, below left
5. Select the icon best suited to the device then tap CONTINUE
Below, the newly-assigned icon is seen in the Off and On states.
On the Android app:
2. Select Devices
4. Select Change Device Icon
5. Select the device whose icon you want to change:
6. Next, select the icon best suited to the device then tap CONTINUE:
Below, the device is shown with its new icon: